Trusted by dozens of leading institutions
WHY HAVANA
Why Student Behavior Insights Matter
Prospective students expect immediate responses when they show interest. When institutions fail to engage quickly, leads go cold and enrollment opportunities are lost. Havana's AI student recruiter instantly connects with prospects on their terms, at any hour. By understanding and responding to student behavior patterns, our solution converts unresponsive leads into enrolled students.
Understand Why Leads Go Cold
Revive Unresponsive Student Leads
Systematically re-engage dormant leads in your CRM that your team has abandoned. Havana's AI analyzes prospective student behavior patterns to effectively reconnect and qualify them for your admissions team.
Meet Students When Ready
Engage Students 24/7
Responding instantly is critical to understanding and capturing prospective student interest. Our AI engages inquiries day or night across all time zones, preventing leads from choosing competitors due to delayed responses.
Oliver Colman
Can I speak to an advisor?
Havana AI
Our advisors aren’t available on Sundays, but I can answer any questions or schedule a consultation!
Qualified leads
1280
40%
Qualified
Entry requirements met
Qualified
Entry requirements met
Not qualified
Entry requirements not met
Focus on High-Intent Prospects
Qualify Based on Student Behavior
Havana pre-qualifies leads by asking targeted questions about academic background, program interest, and eligibility. This behavioral analysis ensures your team only engages with students most likely to enroll.
RESULTS FOR CUSTOMERS
Students engaged
Increase in conversion
TESTIMONIALS
Don’t just take our word for it
"The results have been pretty incredible. Usually our teams are skeptical of tech, but for Havana, different teams were fighting to be the first to get it."
Bryan Palmer, Chief Commercial Officer EMENA, Global University Systems
"Within 2 months, we got conversions. The AI got students who had abandoned their applications to start talking again. It ended up converting leads we had given up on."
Pia Horner, Assoc Director & Head of Student Recruitment, University of Europe for Applied Sciences
"We sometimes receive 1000s of leads from student fairs. It's hard for us to follow-up with all of them quickly, but Havana's AI increases our speed-to-lead dramatically, boosting conversion rates."
Director of Student Recruitment, Top-50 Business School
Frequently asked questions
How does understanding prospective student behavior improve enrollment rates?
Understanding prospective student behavior reveals critical conversion opportunities that are often missed. Research shows students are 7x more likely to enroll when engaged within the first hour of inquiry, yet most institutions respond days later. Havana's AI capitalizes on this knowledge by engaging prospects instantly when their interest is highest. By analyzing behavior patterns, our system determines optimal contact methods (call, text, email) and qualification questions, ensuring your admissions team focuses only on high-intent prospects ready to enroll.
What prospective student behaviors indicate they're likely to enroll?
How does Havana analyze dormant lead behavior to re-engage them?
Can Havana adapt to different student communication preferences?
How does understanding behavior patterns help during peak recruitment periods?
